Deals

Omnes Capital and BPIFrance acquire Ducatillon

Distance-selling specialist in hunting and amateur livestock equipment

Background

Founded in 1997, DUCATILLON is the French leader in mail-order sales of amateur livestock equipment, hunting gear, and outdoor leisure products. The company offers over 22,000 references with a unique multi-specialist positioning, covering hunting apparel and accessories, livestock equipment, gardening tools, kitchenware, dog accessories, and fishing gear. Its growth over the past five years has been driven by high-quality customer service provided by specialized sales advisors, exclusive products through proprietary brands and exclusive distribution agreements, and three complementary sales channels: 15 catalogs, 7 e-commerce sites, and a showroom in Cysoing (France). DUCATILLON serves over 500,000 customers, with steady annual growth, and achieved €22 million in revenue in 2016 with a team of 80 employees.

Deal Summary

ADVISO PARTNERS advised the shareholders of DUCATILLON on the managerial and ownership transfer of the company between its President, Thomas DELECROIX, and the buyer, Jean-Marc BERNARD. As part of this transaction, OMNES CAPITAL entered the company’s capital, supported by Bpifrance, through a Buyer-In-Management-Buy-Out (BIMBO) operation.

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Guillaume Capelle

Adviso Partners

T: +33 635030964