OpenBack is a mobile engagement platform specializing in delivering real-time notifications to app users. Founded in 2015 and based in Dublin, Ireland, OpenBack uses on-device data processing to personalize and optimize notifications, enhancing user engagement while prioritizing privacy and data security.
Advised the management and shareholders of OpenBack, a Dublin-based mobile software start-up, on the sale of their shareholding to X (formerly Twitter) in March 2022. Founded in 2016, OpenBack developed pioneering technology to improve push notifications on mobile devices.